In order to cater to the millennial generation and group of savvy renters in California, Los Angeles apartment owners and property managers NEED to provide technology focused amenities. Millennials are a generation who already have technology, but they’re looking for ways to use it. With this infatuation with technology and the desire to socialize, creating entertainment areas with tech upgrades will position your community as a desirable place to call home. From outdoor kitchens to beer gardens and lively multipurpose rooftop decks, creating areas where residents can socialize and entertain is becoming a must in the multifamily realm. Creating social environments is a way to engage your tenants, provide value, and ultimately keep them happy…which also translates to keeping them in your building for longer.
Tech- Focused Entertainment Concepts Your Residents Will Love:
- Sports Simulators: Bring gaming to an entirely new level with a larger than life playful experience. The technology from companies like Visual Sports place emphasis on simulating sports from golf and baseball, to hunting and dodgeball. The presence of sports simulators in multifamily communities has sky rocketed over the past few years, with more and more tenants looking to this kind of social engagement. This amenity is great for apartment owners because it requires little design and construction resources to create it, allowing there is space for the entertainment room.
- Theatres: Both indoor and outdoor theatres have been a huge hit for apartment communities in Los Angeles, especially higher-end, luxury communities. Some of your Gen Y renters may not even own a TV because they are able to stream everything online through their lap tops, so this can be a huge added bonus for some. While indoor theatre rooms have a different appeal than a sports simulator (in that less interaction is involved), it is still a great hit for residents. Consider providing your tenants with the option to rent the theatre for special occasions, and include pop-corn as a special value-add! You also can’t go wrong with investing in an outdoor theatre for your community. Technology has allowed the perfect opportunity to bring the movie theatre experience to your residents’ “backyard.” To start, you really only need a quality screen and projector. Finish off the project with comfy outdoor seating and surround sound, and summer nights in your common areas will explode. More than just a big screen, outdoor theatres give neighbors an excuse to interact with one another and gather to entertain. These outdoor spaces also serve as great venues for the social butterfly to invite colleagues or friends over for a special “showing” or event that is unique.
- Multipurpose Entertainment Rooms: If you don’t want to use a single space for one specific purpose, consider a multipurpose entertainment room that offers a bit of everything. Many apartment communities are
doing this and including things like high-tech gaming consoles, paired with a traditional recreation activity like pool or foosball. Whatever you can include in these spaces that would cater to your demographics’ lifestyle, the more longevity you will see in your amenity’s popularity. For some this may mean a communal kitchen area, and others it could be a patio that features a bar and lush landscaping for garden parties. http://www.multifamilyexecutive.com/technology/tech-simply_o
- E-cafes or Cyber Cafes: These communal spaces may not feature the same kind of entertainment as the amenities mentioned above, but they can serve as an important extension of “home” and act as a casual office setting. With WiFi and lounge-like seating, these spaces can serve your community’s version of Starbucks….grab an espresso and work with some friends.
Make Your Tech Upgrades Today & Get Your Residents Engaged
Engage your residents in more socializing and better interactions by providing them with the tech environments they look for! REIG Construction can help you develop a renovation or development plan from concept to design and construction. Our goal is to add value to your multifamily and help you appeal to your tenant base, and increase retention. If any of these amenities sparked your interest, give us a call today to discuss what the scope of work would include.